Course Name
Deploying a Balanced Scorecard
Description
A Balanced Scorecard (BSC) is a strategic management framework that helps organisations monitor and measure their performance across various perspectives, such as financial, customer, internal processes, and learning and growth. A Balanced Scorecard course typically covers the principles, methodologies, and practical applications of this framework.
Section 1
Introduction to Balanced Scorecard
- Definition and origin of Balanced Scorecard
- Historical background and evolution
- Importance and benefits of using Balanced Scorecard
Section 2
Four Key Areas of Balanced Scorecard
- Four perspectives of Balanced Scorecard (Financial, Customer, Internal Processes, Learning and Growth)
- Strategy mapping and alignment
- Cascading objectives and measures
Section 3
Developing a Balanced Scorecard
- Identifying strategic objectives
- Selecting performance indicators and measures
- Setting targets and benchmarks
- Strategic initiatives and action plans
- Alignment with Strategy
- Performance Measurement
- Strategic Focus
- Continual Improvement
- Executives, managers, and leaders involved in strategic planning and execution
- Professionals responsible for performance management and measurement
- Individuals interested in enhancing their knowledge of strategic management tools
- Basic understanding of organisational strategy and management concepts
- The course is delivered through a combination of
lectures, case studies, group discussions, and practical exercises.
- Participants will have the opportunity to apply the concepts learned through real-world scenarios and interactive activities.
